Why Feeling Left Behind Makes You Use People | The Psychology of Relative Deprivation (2026)

The Dark Side of Feeling Left Behind: How Disadvantage Breeds Transactional Relationships

Have you ever felt like you’re constantly playing catch-up in life? That no matter how hard you work, someone else always seems to be ahead? It’s a feeling many of us know all too well, but what if I told you this sense of disadvantage doesn’t just chip away at your self-esteem—it could fundamentally change how you view and treat others? A recent study published in the Journal of Applied Social Psychology dives into this very phenomenon, and the findings are both eye-opening and unsettling.

The Psychology of Feeling Disadvantaged

What makes this particularly fascinating is how deeply our social comparisons shape our behavior. We’re wired to look at others and gauge our own success, but when those comparisons leave us feeling disadvantaged, something troubling happens. Researchers Xuegang Zheng, Jie Leng, and Ping Hu found that this sense of relative deprivation doesn’t just make us frustrated or resentful—it can turn our relationships into transactional exchanges.

Personally, I think this hits at a core human truth: we’re social creatures, but our egos can hijack that social nature when we feel threatened. The study reveals that when we feel left behind, we’re more likely to view others as tools rather than as people with their own feelings and needs. It’s like our brains switch into survival mode, prioritizing personal gain over genuine connection.

The Transactional Mindset: A Slippery Slope

One thing that immediately stands out is how quickly this transactional mindset takes hold. The researchers conducted three studies, each building on the last, to show that feeling disadvantaged directly leads to objectifying others. In the first study, involving over 3,000 university students, those who felt more deprived were also more likely to treat others as means to an end.

But what many people don’t realize is that this isn’t just about being selfish—it’s about a fundamental shift in how we perceive relationships. The second study found that this behavior is mediated by an exchange orientation, where interactions are weighed on a cost-benefit scale. It’s not just about getting ahead; it’s about calculating every move to ensure you’re not falling further behind.

If you take a step back and think about it, this raises a deeper question: Are we losing the ability to connect authentically because we’re so focused on our place in the social hierarchy? The study’s third experiment, which used a sci-fi scenario to manipulate feelings of deprivation, showed that even in hypothetical situations, people prioritize instrumental traits over kindness or shared values when they feel disadvantaged.

Why This Matters—And What It Implies

From my perspective, this research sheds light on a troubling trend in modern society. As inequality grows and social comparisons become more pervasive (thanks, social media!), more people are likely to feel disadvantaged. This could lead to a society where relationships are increasingly transactional, eroding the trust and empathy that hold communities together.

A detail that I find especially interesting is the cultural context of the study. All participants were from China, which raises questions about how cultural norms around fairness and community might influence these behaviors. Would the results be the same in a more individualistic society like the U.S.? What this really suggests is that while the mechanism might be universal, its expression could vary widely.

The Broader Implications: A Society of Strangers?

If this trend continues, we could be heading toward a world where relationships are reduced to strategic alliances. Imagine a workplace where colleagues only help each other if there’s something to gain, or friendships that dissolve when they no longer serve a purpose. It’s a bleak picture, but one that feels increasingly possible.

This raises another question: Can we reverse this trend? The study hints at potential interventions, like emphasizing community bonds or reducing social inequalities. But personally, I think the solution starts with self-awareness. Recognizing when we’re slipping into a transactional mindset could be the first step toward reclaiming genuine connections.

Final Thoughts: A Call for Reflection

What this study ultimately reveals is that feeling disadvantaged doesn’t just hurt us individually—it has ripple effects on how we treat others. In my opinion, this is a wake-up call to reevaluate how we measure success and worth. Are we so focused on climbing the ladder that we’re forgetting what it means to be human?

If you’re like me, this research might leave you with a mix of concern and hope. Concern for where we’re headed, but hope that understanding this dynamic can help us course-correct. After all, relationships aren’t transactions—they’re the fabric of our lives. Let’s not let a sense of disadvantage tear them apart.

Why Feeling Left Behind Makes You Use People | The Psychology of Relative Deprivation (2026)
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